I Just Need a Simple Website

“I just need a simple website.” Famous first words. While often true, it does not mean that you need a simple “bad” website. You may become one of the many who finds out that they have spent valuable dollars and have nothing to show for it.

Any website should accomplish specific business needs. Commonly, those needs can include communicating the image of your company, providing tools for your customers that help them and reduce your staff time, support sales with work and portfolio samples to build credibility, establish reputation, and other business and customer communication goals. All too often people fall into the trap of trying to define their needs as “simple” and falling prey to a translation of cheap and an ultimately poorly performing website. (more…)

What is this thing called SEO and do I need it?

What is this thing called SEO (we’ll tell you)? Is it the next big thing in web (yes)? Do we as web site owners need it (usually)? What exactly does it do (we’ll tell you that too)?

If you find yourself asking these questions then you may not be surprised to find yourself in good company. That is because even those who are implementing SEO, or Search Engine Optimization, for their sites may not have a real understanding of what is being done and how it is helping them or if it is helping them. The other real truth is that if you have a business website then you probably do need SEO. SEO is becoming a standard requirement for anyone needing to be found on the web. And, these days, as web searches continue to replace the Yellow Pages, that is nearly everyone. (more…)

Search Engine Optimization vs. The Yellow Pages

If you are like the majority of established businesses out there, after many visits and phone calls you have at least considered advertising in the Yellow Pages. If you are like many businesses, you have budgeted hundreds or thousands of dollars every year to advertise in the Yellow Pages with bold type listings, ad space and maybe even two colors.

So what is the hype with Google and other search engine searches. Well, the truth of the matter is that it is anything but hype. More and more people choose to search for business listings on their computers and phones using Google and other search engines rather than dragging out the phone book. In fact, more and more, you find people who haven’t even cracked open their phone books for the first time.

(more…)

SEO. What is it and do I need it?

What is this thing called SEO (we’ll tell you)? Is it the next big thing in web (yes)? Do we as web site owners need it (usually)? What exactly does it do (we’ll tell you that too)?

If you find yourself asking these questions then you may not be surprised to find yourself in good company. That is because even those who are implementing SEO, or Search Engine Optimization, for their sites may not have a real understanding of what is being done and how it is helping them or if it is helping them. The other real truth is that if you have a business website then you probably do need SEO. SEO is becoming a standard requirement for anyone needing to be found on the web. And, these days, as web searches continue to replace the Yellow Pages, that is nearly everyone.

(more…)

Search Engine Optimization and Search Engine Marketing. Are they the same?

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are often confused for each other or are grouped together, much like people mistakenly group advertising, marketing and sales (a topic for a separate discussion). The fact is that they are separate practices.

Search Engine Optimization (SEO) is an internal practice involving physically tuning up your site (the public side and the code side) so that it is appealing to search engines. Properly done, it can help you, immediately and over time, improve your ranking on the organic side of search results. Evaluating your site and code and appropriately integrating the content that is greatly sought by searchers in combination with specific registrations can have a substantial impact on your search engine placement.

(more…)

Rule #2 || Think it Through || Good & Plenty Silly Rant

Good & Plenty, the OLDEST branded candy in the United States, is more than plenty with 3.5 servings per movie size box! Except for whomever ends up serving number 4.

What is up with the half serving? Have you ever stepped up to the bar, ordered a beer and been given HALF a bottle?

Is the plan to short the fourth comer? And, with 33 G&P candies per serving, that gives us 16.5 pieces of candy for the already shorted fourth serving. Are they planning on and promoting that nearly always found defective piece of candy, a.k.a the “nub”?

(more…)

ThinkWEBSTORE.com and sister store AMS Advanced Microsystems work together to assist small businesses compete with larger companies

RIDGELAND — ThinkWEBSTORE.com and sister store AMS Advanced Microsystems work together to assist small businesses compete with larger companies.

“The two stores together are like a mini-technology center,” said Jitu Patel, owner of AMS.

ThinkWEBSTORE.com repairs and creates Web sites, brochures, and marketing services, while AMS focuses on installing phone and computer networks, network operations and computer repair.

Please click here for full article.